Profitable. Simple.
Flexible.

Own the franchise with all the right ingredients.

Wetzel's W Hand Sign
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Now’s the time to own a Wetzel’s Pretzels Franchise.

Wetzel’s Pretzels offers a proven franchise business model that satisfies consumers’ cravings for handheld snacks on-the-go. With ingredients like flexible location formats, simple operations and a growing consumer base, the benefits of ownership are always rising.

$675K auv

Higher volume vs competitors + history of consistent sales growth.*

fun & simple to own

Smaller employee headcount, simple operations, and convenient hours.

market availability

Put a new twist in your portfolio. Own a Franchise today!

Wetzel's Pretzels food truck

we fit into any twist or turn

Flexible designs meet a variety of location needs: malls, food trucks, Walmart, C-store, transit, and tourist areas.

An iconic brand

We have passionate fans, celebrity endorsements, and can be found at venues like Disney, Dodger Stadium, and Staples Center.

experienced & accessible leadership

Franchisees have easy access to senior leadership for individualized support.

Congratulations to Tony Z. for opening his third franchise in the Central Valley!
We’ve teamed up with Walmart for exclusive opportunities in select stores.
Congratulations to the Sawgrass Mills team for their second location!

Our owners rave about Wetzel's Pretzels.

Recognized by the Industry

Top Food Franchises - Franchise Business Review 2021
Top Franchises Culture - Franchise Business Review 2021

top 200 franchise by entrepreneur magazine

#3 fastest growing snack concept by Franchise times
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Grab your piece of the pretzel.

We’re glad you’re interested in putting success right at your fingertips. Start by completing the form and our development team will contact you.

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